Brand Profile
It brings us immense pleasure to introduce Nauti Nati, our children’s apparel brand for 0-8 year Girls and 1-10 years Boys. The brand was launched in 2009 under the auspices of its parent company, Omega Designs, a star rated export house, and closely reflects internationally recognized manufacturing best practices that are hitherto uncharacteristic of a domestic brand. In conjunction with a design studio in Italy, Amethysta Viola, the brand resonates leading fashion trends across the world, and is customized to the color palates and taste preferences of India.
With over 80 locations through large format retailers such as Shoppers Stop, Central etc., the brand has a pan India footprint, and has consistently delivered unparalleled sales for its partners. On the e-commerce front, the brand has a fully functional, B2B & B2C and is also one of the highest performing brands in the children\'s category with prominent online retailers such as Flipkart, Jabong, Babyoye, Snap Deal, Home Shop 18, amongst others.
Over the last year, the brand has been able to standardize its exclusive store model to include a winning combination of children’s products spanning apparel, shoes, accessories, bags etc., and is now well positioned to capitalize on its mass market appeal via exclusive stores. At present, the brand is slated to open a total of seven exclusive stores in key areas of the NCR.
As a prospective Nauti Nati Franchisee, you stand to gain a trust worthy partner that has a very long term approach towards business, and a dedicated support team,with many years of experience in the industry, that will closely work with you to unleash the brands full potential.
Furthermore, you would be pleased to know that Nauti Nati offers a broad array of services to all its franchisees that include:
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Marketing Support: Customized collaterals,cross marketing avenues that include, print, radio, social media, and specifically tailored launch campaigns
- Robust Supply Chain: With over 90% of the production taking place in-house, rest assured, your stores will always be stocked up
- Sales Staff Training & Recruitment
- Technology Emphasis: Nauti Nati Point-of-Sale software is linked in real time to the main warehouse for quick replenishments, and reflects a demand driven sales philosophy.
I have appended below the Franchise Terms and Brand presentation for your perusal, please discuss the same with your father and let me know which model you would single out, we will plan our next meeting at our Gurgaon office accordingly.
Thanks and Regards