{"id":4139,"date":"2014-09-12T13:25:23","date_gmt":"2014-09-12T07:55:23","guid":{"rendered":"http:\/\/www.franchisezing.com\/franchise\/?p=4139"},"modified":"2014-09-12T13:25:23","modified_gmt":"2014-09-12T07:55:23","slug":"parle-products-latest-offering-targets-the-urban-health-conscious-market-in-india","status":"publish","type":"post","link":"https:\/\/www.franchisezing.com\/franchise\/parle-products-latest-offering-targets-the-urban-health-conscious-market-in-india\/","title":{"rendered":"Parle Products\u2019 latest offering targets the urban health conscious market in India"},"content":{"rendered":"

\"Parle<\/a><\/p>\n

Parle Products launches the new range of \u2018Simply Good\u2019 Digestive Cookies<\/em><\/strong><\/p>\n

12th September, 2014: Parle Products, one of India\u2019s pioneers in the biscuit and \u00a0confectionary manufacturing segment has announced the launch of its new range \u00a0of biscuits – \u2018Simply Good\u2019. Created for the health conscious consumer, this range \u00a0is about savoring the little joys and eating healthy. Simply Good Digestive Cookies \u00a0are available in three varieties – Classic Digestive, Honey & Oats and Apple & \u00a0Cinnamon.<\/p>\n

\u00a0Parle\u2019s Simply Good Digestive cookies are made from the finest wholesome \u00a0ingredients and the goodness of natural produce. The biscuits are high in \u00a0nutritional value consisting of fibres, oats, pure honey and multi grains. They are a \u00a0perfect balance of health and taste, therefore an excellent component for a tea \u00a0time snack for every health and calorie conscious individual. The range has been launched following an extensive research to understand what consumers expect from a valued brand today.<\/p>\n

Mr. Mayank Shah, Deputy Marketing Manager, Parle Products said, \u201cWe have listened closely to what our customers want and are presenting the Simply Good range that are both delicious as well as a healthy. Indian consumers are more aware of their wellbeing and there is an increase in healthy food consumption habits that are becoming a part of our lifestyle. With the Simply Good Range, we are offering our consumers a choice of healthy snacks without compromising on the delectable taste.\u201d<\/p>\n

The packaging has been developed by Procreate Branding Solutions in a bright design that brings alive and unifies the brand message ‘Unveiling Simple Goodness’. Parle Simply Good Digestive Biscuits are currently available across India in two packs sizes, the 250 gms packs are available at Rs. 50\/- and the 100 gms packs are available at Rs. 20\/-.<\/p>\n

About Parle Products:<\/strong><\/p>\n

Parle Products has been India\u2019s largest manufacturer of biscuits and confectionery for over 80 years. Makers of the world\u2019s largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and great taste. With a reach spanning even to the remotest villages of India, the company has definitely come a very long way since its inception. Many of the Parle products \u2013 biscuits or confectioneries, are market leaders in their category and have won acclaim at the Monde Selection, since 1971. With a 40% share of the total biscuit market and a 15% share of the total confectionary market in India, Parle has grown to become a multi-million dollar company.<\/p>\n

Note: If you are looking for the\u00a0<\/span>low cost franchise business in Restaurant Industry<\/a>, then you can apply your request here<\/span><\/p>\n

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Parle Products launches the new range of \u2018Simply Good\u2019 Digestive Cookies 12th September, 2014: Parle Products, one of India\u2019s pioneers in the biscuit and \u00a0confectionary manufacturing segment has announced the [ … ]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[787,4],"tags":[],"class_list":["post-4139","post","type-post","status-publish","format-standard","hentry","category-news","category-retail-news","list-style-post"],"_links":{"self":[{"href":"https:\/\/www.franchisezing.com\/franchise\/wp-json\/wp\/v2\/posts\/4139","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.franchisezing.com\/franchise\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.franchisezing.com\/franchise\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.franchisezing.com\/franchise\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.franchisezing.com\/franchise\/wp-json\/wp\/v2\/comments?post=4139"}],"version-history":[{"count":0,"href":"https:\/\/www.franchisezing.com\/franchise\/wp-json\/wp\/v2\/posts\/4139\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.franchisezing.com\/franchise\/wp-json\/wp\/v2\/media?parent=4139"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.franchisezing.com\/franchise\/wp-json\/wp\/v2\/categories?post=4139"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.franchisezing.com\/franchise\/wp-json\/wp\/v2\/tags?post=4139"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}