YoYo Noodles, a Chinese cuisines restaurant from England has planned to invest the sum of Rs 210 crore in India in order to bring in as many as 200 outlets, in the next five years.
The restaurant is likely to enter Mumbai first in the season of Diwali.
The company has partnered with city-based One Network Consulting for its foray into the Rs 5,500 crore domestic quick service restaurants (QSR) market under ‘YoYo Noodle India’ brand and is targeting to set up as many 200 stores across the country over the next five years.
“With Chinese cuisine being so popular here, we are set for a great start. We are in the process of picking our key franchise partners and hope to have 200 stores in the next five years,” YoYo Group founder Eric Ho told a news agency.
The company is meanwhile adopting franchise route for expansion.
The company is also evaluating setting up its own unit to manufacture packaging and merchandise items.
“We are in discussions to set up our own plant, which will manufacture packaging materials, sauces and merchandise. This is the second phase of the plan, before that we want to establish our brand,” One Network Consulting MD Anuradha Makhija said.
While Yo Yo Noodle is in final discussions with franchisees for setting up stores, it expects to open its first flagship store in the city by Diwali.