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Interviews

Dental Arch: New Business opportunity

Gaurav Poplai - The Dental Arch

Q1. Can we start with an overview of The Dental Arch and what inspired you to start it?

The Dental Arch is innovative, attentive and skilled dentistry. We provide comprehensive services to our patients, right from general dentistry and specialty treatments to dental cosmetics.

India has a scarcity of knowledgeable dentists. Even among existing dental clinic chains, there are very few organized players. This creates a huge gap between demand and supply. To eliminate that gap, we created The Dental Arch.

Q.2. What has been the most difficult aspect of getting your brand off the ground and how did you overcome that?

Creating a full service dental solution venture requires a skilled and experienced team of dentists. Most dentists work in hospitals and have their own clinics. So, it was difficult to gather the right talent. Our founder, Dr. Gaurav Poplai, has a great reputation in the dental fraternity. He explained his genuine venture to proficient dentists and convinced them to practice in The Dental Arch. Now, this team works wonders for patients.

Q.3. What is Unique Selling Proposition (USP) of The Dental Arch? How is your brand different from your competitors?

The Dental Arch doesn’t just provide treatment but a transformation in dental service. We have complete dental solutions in place, right from general problems to root canal and surgeries. We have a team of expert dentists who have tremendous experience in this field.

Q.4. Where have you marked your presence in India till date?

We are successfully running our clinic in Bandra, Mumbai.

Q.5. What kind of backend and frontend support will you provide to your franchisees?

We provide following support to our franchisees:

  • Location
  • Clinic Set up and Designing
  • Selection of Expert Practitioners
  • Equipment
  • IT
  • Launch
  • Marketing

Q.6. Where do you see your brand in next 5 years and what are your future strategies?

We have an ambitious plan to expand to every city of India to provide our sound dental solutions for people. In the next 5 years, we aim to open 40 clinics across the country.

Q.7. Please share the franchise facts of your brand with us.

  • Total Investment: 30 Lakhs
  • Franchise Fees: 7 Lakhs
  • Area Required: 500 Sq. Ft.
  • Royalty: 10%
  • Margin: 40-45%
  • Payback Period: 18 Months
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