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Karma Royal Group launches Karma Spa franchise and consultancy solutions

After successfully positioning itself as an internationally renowned Asian-inspired spa brand with a proven track record for opening and operating award-winning spas within Karma Resorts, Karma Spa announces the launch of a new division within Karma Royal Group, that of a spa consultancy and development services platform to include business opportunities for Karma Spa franchises as well as bespoke, private-label spas tailored for five-star, four-star, three-star resorts, hotels and residential enclaves. The group’s first third-party Karma Spa will open in Dubai in early 2014 whilst other spa development works are in progress in Australia, India and Europe.

John Spence, Chairman and CEO of Karma Royal Group, said: “Wellness travel and tourism is here to stay, presenting a multitude of thrilling opportunities in the spa and wellness industry. Karma Spa has always been well positioned to capitalize on these opportunities and armed with a proven track record, is now poised for expansion towards even more exciting developments. Moving forward, Karma Spa will always stay true to what makes us undoubtedly unique – in our unwavering focus to deliver innovative treatments, our team of experts travel the world relentlessly to research and learn from authentic healing traditions and source ethical suppliers in co-creating the purest spa products.”

“Without doubt, a resort or hotel with an interesting spa/fitness/wellness concept increases your room occupancy revenue and brand leverage – but like restaurants, it’s more crucial than ever to have a unique concept that offers a point of difference,“ added Judy Chapman, Director of Karma Spa. “My passion is to work with clients to create a spa concept that is imaginative and creates curiosity, yet at the same time produces quick ROI and financial returns.”

The new division at Karma Royal Group offers a full spectrum of spa management, consulting and development services for hotels, resorts and residences.

Karma Spa’s team of world-class wellness and lifestyle experts, spa consultants and treatment specialists are focused on providing creative and imaginative, custom-designed private-label spa solutions, which can be tailored to suit an operator’s vision and needs. For any owner or operator considering the addition of a spa and wellness facility to the operation, Karma Spa’s consultancy team offer a collaborative, yet individualized, approach to spa concept design, development and management, to fit varying budgets and investment perspectives whilst suiting a property’s unique character, brand standards, destination and cultural heritage. The ultimate intention is to provide end-to-end solutions in co-creating and establishing the profitable spa of any operator’s dreams.

Karma Spa’s consultancy team provide the following detailed services:
• Concept design and technical services
• Development and pre-opening services
• Budget planning, financial and return-on-investment (ROI) analysis
• Spa menu treatment creation and development
• Staff recruitment and training
• Private retail label development
• Spa management and auditing
• Public relations, sales and marketing, including photography and design services
• Ongoing support and spa management

Operators may also opt for a Karma Spa franchise, an established spa brand offering a unique mix of holistic wellness experiences operating under the philosophy that “pleasure must also be part of your cure”.

From celebrity-endorsed facials, trendsetting yoga and music-infused massage curatives, Karma Spa’s team of bodyworkers train under the guidance of certified reflexologists and healers, sports massage therapists and health practitioners. At Karma Spa, a huge emphasis is placed on ensuring every guest’s individual needs are met and they leave feeling satisfied, healed and rejuvenated.

Most recently in Bali, Karma Spa has launched a range of slow-moving wellness experiences for the bespoke traveler, including first class pilates and yoga therapy, an all organic wellness energy cuisine menu plus a new Juiceologist workshop. Its innovation has won global recognition as Karma Spa has won numerous awards, including Best Spa of the Year (2011 The Yak Awards) and was shortlisted Best Hotel Spa of the Year (2012 World Spa Awards).

To complement the philosophy of Karma Spa, the Karma Spa Retail collection is ever-changing with seasonal offerings. All products are FDA certified and allergen-free, without any artificial colorings, additives/preservatives and made using ingredients sourced from ethical and sustainable farmers and growers. Karma Spa Retail products include a range of face and body sponges made from a superfood that is 100% biodegradable, chic cosmetic and weekender bags made from recycled waste and the cult natural ‘Butter London’ nail range adored by fashion designers including Alexander Wang, Victoria Beckham and Calvin Klein.

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