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Interviews

Vajra: An environment friendly automotive franchise

Start by telling us why have you picked this sector, and how has your journey been so far?

I am rahul suryavanshi graduated with a degree (B-Tech) in Mechanical Engineering, MBA Marketing and have been working in the Automotive sector form 10 years. While working I noticed great opportunity in engine oil segment. with entrepreneurship there was a responsibility towards environment so I thought to start something which gives benefit to environment. From there we introduced idea of herbal engine oils and after starting this business we saw certain benefits with this engine oil like:

  • Reduces air pollution up to 90%.
  • Increase engine efficiency by 35%.
  • Increase engine life by 30%.
  • Increase average of vehicle.
  • Reduces vibration of engine.
  • Extreme smooth in engine operation.
  • Exposure to water.
  • Increase pickup of vehicle.
  • 100% herbal no chemical additives.
  • Eco friendly oil.
  • No expire.

Tell us about the USP of your brand and where do you see yourself in next 5 years?

  We are the world’s first herbal engine oil Manufacturing company, we have taken responsibility towards environment and we are working towards goal of making this engine oil first choice of all service providers to meet the all requirements of industrial and automobile sector.

How long was the business operating before it became a franchise network and how long has the business been franchised?

We are started in 2008 in this segment and after 5 years we realized that franchise is best route to expand the reach of our unique product. In 2013 we started our franchise and we got good results from PAN India.

What are the criteria for choosing a franchise and what are your expectations out of it?

We need individual who is deeply rooted in engine oil sector and have passion to grow this unique product. He must be a good sales person who can meet all sales targets in every quarter.

What kind of training and support do you offer to the franchise?

  We provide one week training & sales support program in that we provide them all knowledge required to pitch in this product to their respective market.  (Terms and conditions apply)

How do you see the future of the industry you are in and what are your future strategies?

  I see a very bright future to me and people  connected to us as environmental issues are growing in that scenario our product is going to be a life saver for all service providers in engine oil industry as it is environment friendly. In future we want to grow our unique product to global markets .

Please share the franchise facts of your brand with us?

  • Investment range: Rs. 15 to 20  lakh
  • Space required: Less than 1000 sq. Ft

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