Brand Profile
TOONZ has revolutionized retailing for children by understanding their needs and delivering the products as per the requirement in a fun-filled environment. ‘TOONZ’ presents an exciting range of baby basics, apparels, accessories toys, lifestyle and nursery products for children in the age group of 0-12 years.
The Brand ‘TOONZ’ offers both fun while shopping and the best product in terms of variety, quality and design. The merchandize, ambience and the team at the ToonZ store will make the child feel very special indeed.
Some major changes in trends are taking place in the market for kids' apparel. One of the important changes is the increasing preference for branded apparel. Owing to the extra disposable income at hand and the increasing influence of western culture, parents have really opened up to the idea of kids-centric shopping. Since both the mother and the father are working, they tend to compensate for their absence by providing kids with their materialistic needs. The other important change that is taking place in this area is the emergence of kids as an independent buyer group. Influenced by mass media and peer pressure, today's kids are more informed and self-conscious.
Over the years, having identified the influence that children can have on their parents, few brands entered this niche segment of kids’ industry and made their mark over the time. With time, this ‘pester power’ emerged as ‘kidfluence’ where kids, with their tremendous exposure in entertainment, media and other sectors became aware of what they want. They acted as consultants by having a direct or indirect influence over all the family’s purchases and not just kids’ apparel and other children’s products.
TOONZ Retail is backed by the extensive industry experience and is engaged in the businesses of both apparel and non apparel segments and this runs on the strengths of:
In-house design team of professionals who understand fashion and trends and are involved in a day to day Research & Development to provide the customers a perfect blend of comfort and style.
Excellent network of carefully handpicked apparel manufacturing vendors across India.
Sourcing set up and a vendor network of non-apparel segment from world over.
Retail through Exclusive Brand Outlets and Large Format Departmental Stores.
Network of Distribution Channels set across India and other countries for the stock supplies
Product Categories to be present to cater to age group 0-12 Years:
Kids Apparels (Infant Wear, Sleep Wear, Winter Wear, Inner Wear and Rain Wear)
Toys (Puzzles & Games, Electronic Toys and Soft Toys)
Activity Kits
Baby Basics
Feeding Accessories
Bed and Bath
Infant Furniture
Sports Merchandize
Fashion Accessories
Gifts and Novelties
School and Stationery
Benefits of becoming a Franchisee:
Widely known respected and trusted quality brand of the parent company.
Fastest growing brand in kid’s segment.
Sound financial position of company.
Return on investment (ROI) upwards of 12%.
Break even period, less than 1 year.